From the President…Welcome to SportsXpress!

Welcome to SportsXpress — a grassroots, multi-platform media provider dedicated exclusively to the community sports lifestyle! We’re all about the athletes, their teams, coaches, families, volunteers and fans. We publish real life stories and include all ages and skill levels.

We are a true social media utilizing user-generated content both in print and on-line. Our magazine and web site are designed to inform, inspire, educate and entertain, while our social media network allows local sports communities to connect in fresh and innovative ways! This focus and depth of content is unique to SportsXpress.

Our business plan was derived from the evident lack of media coverage of local organized sporting events. Through discussions with numerous groups and associations we recognized that there was a serious void in local sports media coverage. We conducted due research on this speculation which confirmed that media sports coverage was almost exclusively dedicated to professional sports. In the spring of 2008 we launched a test model of a local community sports magazine in the Kitchener/Waterloo region. The response, support and active engagement with the magazine was phenomenal. Since then, we have grown to include seven key regions in Ontario with more to come later this year.

As we lead into year three of serving and connecting this vital consumer market we would like to express our sincerest appreciation to our readers and online visitors. We value your inquiries and recommendations.

We thank you for your ongoing contributions and engagement. Your acceptance, interest and support of our expansion efforts have been invigorating.

To our advertisers, we are grateful for your ongoing support. We are thrilled to be able to invite you to be a part of this distinct lifestyle that is considered a “hidden economy”. Connecting with community sports fans where they play is the most targeted and effective way to build brand preference. Our objective is to enable you to weave your brands into the fabric of the community sports lifestyle via our “full circle sports connection” – magazine, website, sports marketing and event marketing options.

At this point in time our business plan is sound and our focus is on continued expansion. We are the only media provider in Canada dedicated exclusively to organized local sports. We’re writing the playbook. We look forward to working with you on developing your winning game plan.

Thank you, and get in the game!

Walter